Job Description:

Job Description

Position: CRM Manager

Responsibilities:

• Develop and implement CRM strategies to increase customer acquisition, retention, and loyalty
• Manage customer databases and segmentation to target specific customer groups for marketing campaigns
• Create and optimize customer journeys and communication touchpoints
• Collaborate with sales, marketing, and customer service teams to ensure alignment of CRM strategies
• Analyze customer data to measure the effectiveness of CRM initiatives
• Monitor and track key performance indicators related to customer engagement and satisfaction
• Stay current on industry trends and best practices in CRM technology

Skill Sets:

• Strong analytical skills and ability to interpret data
• Excellent communication and interpersonal skills
• Knowledge of CRM software platforms, such as Salesforce, HubSpot, or Microsoft Dynamics
• Experience in database management and segmentation techniques
• Ability to work collaboratively and cross-functionally within an organization
• Understanding of customer behavior and marketing principles
• Project management skills and ability to prioritize tasks

Industry:

Financial Services

Category:

Accounting & Auditing

Skills: